THE DIFFERENCE BETWEEN A BUSINESS & A BRAND
Just because you have a business, does not mean you have a brand – hear me out:
Building a brand is so much more than just registering an LLC, and throwing your products or services online.
A brand is relational, personable, memorable.
A brand connects with your target customer, and keeps them coming back.
A brand is striking, strategic, and long-lasting.
A brand creates community around a projected lifestyle.